Design
We developed the design concept and wireframes, and created a clear, user-friendly UX design for the landing page.
Web3 · crypto payments
Defiway
Defiway is a web3 company making crypto payments easy for people and businesses worldwide. We created a promotional landing page—design, content, development—and launched paid traffic.
- UI/UX design
- Content
- Web development
- Marketing
DZIGA 
···
··· - Defiway Hello! We need to increase the number of transactions. Can you help?
- DZIGA Hello! Yes, of course. Shall we call today to discuss the strategy?
- Defiway Great. Then today at 16:00.
How we achieved the result
Content
We wrote copy for the landing page and used relevant keywords to improve the site's search ranking and get approval for Google Ads.
Development
We developed a promotional landing page that captures the audience's attention from the first seconds and turns users into quality leads, and conducted testing.
Process
Key steps we took:
- 1
Preparation
- Brief
- Competitor research
- Structure development
- Content creation
- 2
Design
- Prototyping
- Landing page
- Mobile version
- Approval
- 3
Technical part
- Subdomain setup
- Frontend
- Git
- 4
Final
- Testing
- Page launch
- PPC campaign launch
Site architecture
We built a logical page structure — carefully planned in advance so information is presented as clearly and usefully as possible for the user.
Colors
- #CDA360 Blue
- #000000 Black
- #AEAEAE Gray
- #FFD953 Main gradient
- #F4F4F4 Background
Typography
Web design
The main goal — a website that reflects your brand identity and leads visitors to action.
Web development
Solutions we used in development:
Responsiveness
Adapted the page for different screen sizes (360px and 1280px).
Loading speed
We analyzed page performance — it affects how users perceive the brand.
Libraries
We used several JavaScript libraries and custom pure JS code (Swiper, accordions, tabs).
Technologies
Worked with Figma, Photoshop, Git, AWS, our own PHP solution, and GTM.
Promotion results
- +1000%
- transactions in 6+ months
- 892 +800%
- leads
- $1.74 −350%
- cost per click
- $11.69 −600%
- cost per lead
The numbers above aren’t from a presentation. Here are screenshots from dashboards and analytics:
Project in numbers
We track team hours and know exactly how much each stage costs.
- 430 hours
- Spent on project implementation
- 8 specialists
- Designer, SEO specialist, copywriter, and developers
- 3 stages
- From concept to development
- 15 weeks
- Until project delivery
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